About Us

Established in 2008, Jewel Lane is a proudly family-owned jewellery and watch business located in Bundoora, Melbourne. For over a decade, we have been dedicated to providing exceptional quality, craftsmanship, and personalised service to our community.

Founded by Ali, who specialises in custom diamond engagement rings, bespoke jewellery design, and expert jewellery repairs, Jewel Lane combines traditional craftsmanship with modern elegance. Whether you are creating a one-of-a-kind engagement ring or restoring a treasured piece, we approach every item with precision, care, and attention to detail.

Our stores offer a carefully curated selection of fashion jewellery, watches, and accessories for women, men, and children. We are proud to stock internationally recognised brands including G-SHOCK, Casio, Diesel, Fossil, Armani Exchange, Georgini, Von Treskow, and more.

At Jewel Lane, customer satisfaction is at the heart of everything we do. If you cannot find what you are looking for in-store or online, our team will gladly assist in sourcing the perfect piece for you.

We value trust, quality, and long-term relationships with our customers, and we look forward to welcoming you in-store or assisting you online.


Jewel Lane Team xx